McDonald's Hamburglar

McDonald's Hamburglar

McDonald's coming out with a new menu item isn't anything exciting or worth talking about – usually.
So, to promote their limited time Sirloin Third Pound Burgers we needed to do something big. That something was a someone. And that someone was the Hot* Hamburglar.

AD: Me
CW: Ananta Prayitno
CD: Mitch Delaplane, Heather Barnes


*Opinions may differ

Hamburglar Teaser Video 1

Hamburglar Teaser Video 2

Hamburglar Program Overview

Hamburglar Snapchat Integration